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The house was founded by Rei Kawakubo in Tokyo in 1969 and incorporated in 1973
developed continuously since the Paris debut in 1981
The Milanese house was founded in 1913 by Mario Prada as Fratelli Prada
in which craft and embellishment were set against restraint
Prada was founded in Milan in 1913
Prada 2001SS Coat The house was founded byA coat from Prada's Spring Summer 2001 collection, designed by Miuccia Prada, the house's sole creative director throughout this period. The early 2000s collections continued Prada's cerebral, anti overt glamour stance, holding austerity and decoration in tension. The house traces to 1913, when Mario Prada founded Fratelli Prada in Milan as a leather goods and luggage maker.
